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Portfolio Category: Branding

tgf

CBS’ The Good Fight — Main Title Pitch

CBS’ The Good Fight — Main Title Pitch

The creators of CBS’ The Good Wife approached The Lobby about creating a full length (90+ second) main title sequence for their spin off show, The Good Fight. Playing with the theme of  “New Beginnings,” Creative Director Heather Herbert Skinner played with the idea of: When things are falling apart, sometimes they are just falling
muppets

The Muppets Studio: Animated Logo

The Muppets Studio: Animated Logo

The Muppets Studio needed an animated logo to brand their productions Credits: Creative Direction: Soapbox Films Art Direction: Heather Herbert Skinner Design: Heather Herbert Skinner Animation: Heather Herbert Skinner
djfrozen

Disney Junior: Custom Frozen ID

Disney Junior: Custom Frozen ID

Disney Junior wanted a custom station ID for to promote the movie Frozen. Existing station elements were reworked and customized for their Disney Junior Goes Frozen Week.